No longer "maximum": the MAX messenger has changed its name

The management of the national digital platform MAX has announced a name change. From now on it will be called "Max", this is reported today, April 21, by the federal media.

The changes can be seen in RuStore, Google Play and on the official website of the application, in the App Store the name remains the same — in English.

According to the developer company, the application allows you to correspond, call, send voice messages and files up to four gigabytes in size. His "daughter" VK — "Communication platform" develops it. At the beginning of April, 110 million people had registered there, and the daily audience of the service exceeded 80 million users.

Previously, VK CEO Vladimir Kiriyenko (son of the first deputy head of the Presidential Administration of the Russian Federation Sergey Kiriyenko. — Approx. EADaily ) He explained that the name MAX came from the word "maximum".

"In the name of MAX, the keyword is maximum. Maximum opportunities for the population, society, and the state. And our key fork, which we went through at the very beginning, is the construction of a platform," he said.

According to the CEO, the main task of the company is "to create quality products and services for consumers together with partners."